UNO
Card games
The classic colour-matching card game, easy to learn and sold in many editions to families and adult players worldwide.
Card gamesSince 1971
How it started
Came with International Games.
1992bought by Mattel
Barber Merle Robbins created UNO in 1971; Mattel got the game in February 1992 by merging with its publisher, International Games.
Its place in Mattel
Mattel's lead card game.
UNO is the centre of Mattel Games, reported inside the Action Figures, Building Sets, Games, and Other category.
Who it competes with
PPhase 10EExploding KittensMMonopoly DealSSkip-Bo
What Mattel does not disclose
- Price of the 1992 International Games merger (stock swap, value not stated)
- UNO gross billings or sales (reported inside Action Figures, Building Sets, Games, and Other)
- Decks or units sold
- Players of UNO digital games
The group behind itMattel
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Sources
Every number on this page comes from Mattel's own reports.
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