Messaging app
Free, end-to-end encrypted messaging and calling app for people worldwide, with paid business messaging tools for companies.
Messaging appSince 2009Menlo Park, USA
How it started
Facebook's biggest deal ever.
$19Bpaid by Meta in 2014
Facebook agreed in February 2014 to buy the fast-growing messaging app for cash and stock, keeping it a separate, independently run product.
How big it is
How big is WhatsApp?
3BMonthly active usersQ1 2025
Its place in Meta
Meta's biggest app by monthly users.
WhatsApp gives Meta daily messaging reach in markets like India and Brazil and a growing paid channel between businesses and customers.
Who it competes with
TTelegramiiMessageWWeChatSSignal
What Meta does not disclose
- WhatsApp revenue or profit (Meta reports only Family of Apps)
- WhatsApp business messaging revenue on its own
- Daily active users for WhatsApp alone
The group behind itMeta
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Sources
Every number on this page comes from Meta's own reports.
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