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Kaufland

Hypermarket retail

Large-format supermarket chain with a full grocery and household range, in Germany and seven Central and Eastern European countries.

Hypermarket retailSince 1984Neckarsulm, Germany
How it started

Schwarz's big-box sister to Lidl.

1984the year it started

Dieter Schwarz opened the first self-service hypermarket under the new Kaufland name in Neckarsulm in 1984, next to the group's smaller Handelshof stores.

How big it is

How big is Kaufland?

€36.7BStore salesFY2025
1,600Stores2026
8Countries2026
Its place in Schwarz Group

One in five euros of group sales.

19.8%of Schwarz Group salesFY2025

Kaufland is the group's full-range hypermarket arm, complementing Lidl's discount stores and running an online marketplace.

Who it competes with
RReweEEdekaCarrefourTesco
What Schwarz Group does not disclose
  • Profit of Kaufland
  • Kaufland sales by country
  • Online marketplace sales (GMV)
  • Customers or basket size
The group behind itSchwarz Group
→
Sources

Every number on this page comes from Schwarz Group's own reports.

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