Marvel
Superhero entertainment
Owner of Iron Man, Spider-Man, the Avengers and thousands more characters, used in Marvel Studios films, series, comics and merchandise.
Superhero entertainmentSince 1939
How it started
Bought for 5,000 characters.
$4Bpaid by The Walt Disney Company in 2009
Disney agreed in August 2009 to buy Marvel Entertainment in a cash-and-stock deal to add its library of over 5,000 characters.
Its place in The Walt Disney Company
Disney's superhero franchise engine.
Marvel supplies franchise films and series for cinemas and Disney+ plus characters for merchandise and Avengers Campus in the parks.
Who it competes with
DDC StudiosSSony's Spider-Man UniverseIImage Comics
What The Walt Disney Company does not disclose
- Marvel revenue or profit (reported inside the Entertainment segment)
- Box office by studio
- Marvel licensing and merchandise revenue
The group behind itThe Walt Disney Company
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Sources
Every number on this page comes from The Walt Disney Company's own reports.
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