iPad
Tablets
Apple's tablet line, from the entry iPad to iPad Air, mini and Pro, running iPadOS for home, school and creative work.
TabletsSince 2010
How it started
Apple creates the modern tablet.
2010the year it started
Steve Jobs introduced iPad in January 2010 as a new device between the phone and the laptop, built on iPhone's software.
How big it is
How big is iPad?
$28.0BiPad net salesFY2025
$6.2BiPad net salesQ3 FY2026
Its place in Apple
About one in fifteen Apple dollars.
6.7%of Apple net salesFY2025
iPad is Apple's tablet line, bridging iPhone and Mac for media, education and creative work.
Who it competes with
SSamsung Galaxy TabMMicrosoft Surface ProAAmazon FireLLenovo Tab
What Apple does not disclose
- Units sold (Apple stopped reporting unit sales in fiscal 2019)
- Gross margin or profit by product (Apple reports products margin only in total)
- iPad sales by model
The group behind itApple
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Sources
Every number on this page comes from Apple's own reports.
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