Kérastase
Salon haircare
Luxury professional haircare sold through about 36,000 hair salons and online, with lines such as Elixir Ultime, Genesis and Gloss Absolu.
Salon haircareSince 1964
How it started
Created inside L'Oréal.
1964the year it started
L'Oréal created Kérastase in 1964 as a premium haircare range for hair salons.
How big it is
How big is Kérastase?
€1B+Annual salesFY2022
36,000Partner salons
58MProducts sold a year
Its place in L'Oréal
Biggest brand of Professional Products.
Kérastase became the largest brand of the salon-focused Professional Products Division in 2024 and drives its premium haircare growth.
Who it competes with
OOlaplexOOribeDDavinesWWella Professionals
What L'Oréal does not disclose
- Kérastase sales after FY2022 (only the first crossing of one billion euros is stated)
- Brand share of group sales
- Salon and product counts are undated brand-page figures
- L'Oréal does not report this brand's share of group sales (only its division)
The group behind itL'Oréal
→
Sources
Every number on this page comes from L'Oréal's own reports.
Point your phone at a logo.
See the company behind it.
The full story in 12 chapters · compare any two companies · 335 companies, and any other on request.
Download on the App Store
