Whatco

Prada Group

Luxury fashion and leather goods · Italy

Prada Group designs and makes luxury leather goods, clothing and footwear under Prada, Miu Miu, Versace and other brands, selling about nine tenths of its revenue through its own stores and e-commerce.

What makes it different

It runs 25 of its own factories.

25Factories owned by the GroupFY2025

Owning production, 23 sites of it in Italy, gives the group direct control over how its leather goods and shoes are made.

How big it is

How big is Prada Group?

€5.72BNet revenuesFY2025
843StoresFY2025
17,901EmployeesFY2025
How it makes money FY2025

Prada is two thirds, Miu Miu a third.

  • Prada66%€3.80B
  • Miu Miu31%€1.79B
  • Versace1%€65.1M
  • Church's1%€39.5M
  • Other brands1%€30.6M
How the business works

Own the brands, sell in own stores.

  1. 1Prada, Miu Miu, Versace
  2. 2Own stores worldwide
  3. 3Eyewear and fragrances

Licences in eyewear and fragrances add royalty income on top of retail sales.

Who owns it
  • Prada Holding S.p.A.80%

CEO: Andrea Guerra

Who it competes with
Key moments
  1. 1913First Prada store opens in Milan
  2. 1977Miuccia Prada and Patrizio Bertelli join forces
  3. 1993Prada menswear and Miu Miu launch
  4. 1999Acquires Church's
  5. 2003Eyewear and fragrance licences
Sources

Every number on this page comes from Prada Group's own reports.

Full profile

The rest of the story is in the app.

What Prada Group tracks21 metrics
Directly operated stores
Brands
Countries served
Results, quarter by quarterwith a chart
Revenue
Profit
Margin
Where the money comes from5 regions
Asia Pacific
Europe
Americas
The full timeline16 moments
2020
2022
2024
Prada Group vs LVMHside by side
Revenue
Profit
People
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