Nickelodeon
Kids and family entertainment brand with cable channels, an animation studio and franchises such as SpongeBob SquarePants and PAW Patrol.
Came with MTV Networks.
Nickelodeon grew from a 1977 Ohio cable channel, went national under Warner Amex in 1979 and joined Viacom with MTV Networks in 1985.
How big is Nickelodeon?
Earns from ads, carriage fees and its franchises in films and toys.
- Advertising
- Affiliate fees
- Films, consumer products and licensing
- 1979Nickelodeon goes national
- 1985Nick at Nite launches
- 1996First feature film
- 2019Part of ViacomCBS
- 2025New SpongeBob film
Skydance's kids and family brand.
Nickelodeon's channels sit in TV Media while Nickelodeon Animation makes series and films for the Studios segment and Paramount+.
- Nickelodeon revenue or profit (split between the TV Media and Studios segments)
- Consumer products and licensing revenue of Nickelodeon franchises
- Audience or channel reach
Nickelodeon: questions and answers
What is Nickelodeon?
Kids and family entertainment brand with cable channels, an animation studio and franchises such as SpongeBob SquarePants and PAW Patrol.
Who owns Nickelodeon?
Nickelodeon is owned by Skydance. Came with MTV Networks.
How big is Nickelodeon?
TV Media segment revenue: $3.02B (Q3 2026).
How does Nickelodeon make money?
Earns from ads, carriage fees and its franchises in films and toys. Main sources: Advertising, Affiliate fees and Films, consumer products and licensing.
Who are Nickelodeon's competitors?
Nickelodeon competes with Disney Channel, Cartoon Network, YouTube Kids and PBS Kids.
Skydance's other brands
Every number on this page comes from Skydance's own reports.
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