Daihatsu
Small cars
Japanese maker of kei cars and small cars for Japan and emerging Asian markets, and Toyota's small-car specialist.
Small carsSince 1907Ikeda, Japan
How it started
Partner turned wholly owned subsidiary.
2016bought by Toyota
Toyota, already Daihatsu's majority owner at 51.2%, made it a wholly owned subsidiary through a share exchange effective August 2016 to unify their small-car strategy.
How big it is
How big is Daihatsu?
675,285Daihatsu vehicles sold worldwide2025
536,566Daihatsu vehicles sold in Japan2025
Its place in Toyota
About one in seventeen Toyota group cars.
6.0%of Toyota group vehicle sales2025
Daihatsu develops and builds Toyota's smallest cars, above all kei cars for Japan and compact models for Southeast Asia.
Who it competes with
What Toyota does not disclose
- Daihatsu revenue or operating profit in Toyota's reports (not shown as a separate segment)
- Implied value of the 2016 share exchange (paid in Toyota shares, no cash price)
The group behind itToyota
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Sources
Every number on this page comes from Toyota's own reports.
- Sales, Production, and Export Results for 2025 (January–December), detailed data (Excel): worldwide sales o… ↗
- Notice Regarding Making Daihatsu Motor Co., Ltd. a Wholly-Owned Subsidiary of Toyota Motor Corporation thro… ↗
- Head Office area (1-1 Daihatsu-cho, Ikeda City, Osaka) ↗
- Main Events: From 1907 (Hatsudoki Seizo founded in March 1907) ↗
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