Whatco

Cloudflare

Cloud networking and security (connectivity cloud) · United States

Cloudflare runs a global network in more than 330 cities that sits in front of websites, apps and company networks to make them faster and safer, and lets developers run code on it, charging about 332,000 paying customers subscription and usage fees while millions more use it free.

What makes it different

About a fifth of web traffic passes through it.

~20%Share of web HTTP traffic2026

Its free plan pulls millions of sites onto the network, and that scale makes ISPs connect cheaply while paying customers fund the business.

How big it is

How big is Cloudflare?

$2.2BRevenueFY2025
332,000Paying customers2025
330+Cities in its networkFY2025
How it makes money FY2025

Subscriptions and usage fees, about half from the U.S.

  • United States$1.1B
  • Europe, Middle East and Africa$599M
  • Asia Pacific$330M
  • Other$167M
How the business works

Free tier fills the network. Enterprises pay.

  1. 1Millions of free sites
  2. 2Every service, every server
  3. 3Enterprise security, developer tools

Free traffic makes ISPs host its servers cheaply, so each paying product rides on capacity that is already there.

Who owns it
  • Matthew Prince (co-founder, CEO)39%
  • Michelle Zatlyn (co-founder, President)13.4%
  • Capital World Investors7.3%

CEO: Matthew Prince

Who it competes with
AAkamaiFFastlyZZscalerPPalo Alto NetworksCiscoAmazonMicrosoftAlphabet
Sources

Every number on this page comes from Cloudflare's own reports.

Full profile

The rest of the story is in the app.

What Cloudflare tracks19 metrics
Paying customers
Large customers
Dollar-based net retention rate
Results, quarter by quarterwith a chart
Revenue
Profit
Margin
Where the money comes from4 regions
United States
Europe, Middle East and Africa
Asia Pacific
Cloudflare vs Ciscoside by side
Revenue
Profit
People
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