Whatco

Alphabet

Internet · United States

Alphabet runs Google Search, YouTube and Android, earning most of its money from advertising, and is building a second business in Google Cloud and AI.

What makes it different

Two co-founders still control most of the votes.

52.7%Founders’ voting powerFY2025

Class B shares carry ten votes each, so Larry Page and Sergey Brin decide shareholder votes even as outside investors own most of the company.

How big it is

How big is Alphabet?

$402.8BRevenuesFY2025
$129.0BOperating incomeFY2025
190,820EmployeesFY2025
How it makes money FY2025

Search ads pay for most of it.

  • Search & other$224.5B
  • Google Cloud$58.7B
  • Subscriptions, platforms, devices$48.0B
  • YouTube ads$40.4B
  • Network$29.8B
  • Other Bets$1.5B
How the business works

Free for users. Paid by advertisers.

  1. 1Free search, video and apps
  2. 2Ads aimed at those users
  3. 3Cloud and AI for companies

Cloud and subscriptions add revenue that does not depend on advertisers.

Brands and businesses

More than Alphabet.

Who owns it
  • Larry Page27.4%
  • Sergey Brin25.3%
  • BlackRock, Inc.2.5%

CEO: Sundar Pichai

Who it competes with
Key moments
  1. 1998Google Inc. is born
  2. 2004Google shares list on Nasdaq
  3. 2006Google agrees to buy YouTube
  4. 2007Google agrees to buy DoubleClick
  5. 2008Google App Engine launches
Sources

Every number on this page comes from Alphabet's own reports.

Full profile

The rest of the story is in the app.

What Alphabet tracks22 metrics
Gemini App monthly active users
Voting power of Larry Page and Sergey Brin
Employees
Results, quarter by quarterwith a chart
Revenue
Profit
Margin
Where the money comes from4 regions
United States
EMEA
APAC
The full timeline18 moments
2021
2025
2026
Alphabet vs Microsoftside by side
Revenue
Profit
People
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