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Part of Alphabet →

Pixel

Smartphones

Google's own Android phones, watches, tablets and earbuds, built around Google's camera software and Gemini AI.

SmartphonesSince 2016
How it started

Google's own phone, made by Google.

2016the year it started

Google introduced the first Pixel phones in October 2016 as its own hardware line, replacing the partner-built Nexus phones.

Its place in Alphabet

Google's showcase for Android and Gemini.

Pixel shows off the best of Android and Gemini on Google-designed hardware and anchors the company's devices family.

Who it competes with
iPhoneSSamsung GalaxyXiaomi
What Alphabet does not disclose
  • Pixel revenue (devices are reported inside Google subscriptions, platforms, and devices)
  • Pixel units sold
  • Pixel profit or margin
The group behind itAlphabet
→
Sources

Every number on this page comes from Alphabet's own reports.

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