Whatco

GRUMA

Corn flour and tortillas · Mexico

GRUMA is one of the world's largest makers of corn flour and tortillas: it mills Maseca flour for tortilla makers in Mexico and the US and bakes Mission and Guerrero tortillas, with more than half of its sales in the United States.

What makes it different

Most Maseca flour goes to tortilla shops, not homes.

82%Bulk share of GIMSA corn-flour volumeFY2025

Mexico's tortillerías buy it in 20 kg sacks to make fresh tortillas, so Gruma sells the ingredient behind much of the country's daily staple.

How big it is

How big is GRUMA?

$6.37BNet salesFY2025
4.34MSales volumeFY2025
25,213EmployeesFY2025
How it makes money FY2025

Mostly US tortillas, then Mexican flour.

  • Gruma USA53%$3.45B
  • GIMSA28%$1.84B
  • Gruma Europe8%$511.3M
  • Gruma Central America6%$397.0M
  • Gruma Asia & Oceania4%$281.4M
How the business works

Mill corn. Bake tortillas. Win America.

  1. 1Corn into Maseca flour
  2. 2Mission tortillas, own flour
  3. 3US supermarkets first

Its own mills feed its tortilla plants, so Gruma earns on both the flour and the finished tortilla, mostly in dollars.

Brands and businesses

More than GRUMA.

Who owns it
  • Principal shareholder group (Graciela Moreno Hernández, widow of founder Roberto González Barrera, and certain descendants)55.53%
  • Juan Antonio González Moreno (beneficial, within the group)15.25%
  • Graciela Silvia González Moreno (beneficial, within the group)14.26%

CEO: Juan Antonio González Moreno

Who it competes with
Grupo BimboGeneral MillsCCargillGGrupo MinsaFFlowers Foods
Key moments
  1. 1949Roberto González Barrera starts making corn flour
  2. 1972First operations abroad in Costa Rica
  3. 1977Enters the United States
  4. 1994Listed in Mexico and New York
  5. 2004Enters Europe
Sources

Every number on this page comes from GRUMA's own reports.

Full profile

The rest of the story is in the app.

What GRUMA tracks19 metrics
Plants
Employees
Retail share of US volume
Results, quarter by quarterwith a chart
Revenue
Profit
Margin
Where the money comes from5 regions
United States
Mexico
Europe
The full timeline18 moments
2018
2024
2025
GRUMA vs Grupo Bimboside by side
Revenue
Profit
People
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