Whatco

Kroger

Grocery retail · United States

Kroger runs about 2,700 supermarkets under local banners such as Ralphs, Fred Meyer and Harris Teeter, with pharmacies, fuel centres and online pickup and delivery, and uses loyalty-card data from 63 million households to sell private brands and retail media.

What makes it different

Almost every purchase is linked to a loyalty card.

95%Transactions on a Kroger loyalty cardFY2025

That data lets Kroger personalise offers and sell targeted advertising to brands.

How big it is

How big is Kroger?

$147.6BTotal salesFY2025
2,697Supermarkets2026
403,000Employees2026
How it makes money FY2025

Groceries first, then pharmacy and fuel.

  • Non-perishable53%$77.6B
  • Fresh25%$37.2B
  • Pharmacy12%$18.2B
  • Supermarket fuel9%$13.6B
  • Other1%$1.1B
How the business works

Sell groceries. Know shoppers. Monetise the data.

  1. 1Groceries, pharmacy and fuel
  2. 2Loyalty card on 95% of sales
  3. 3Own brands and retail media

Card data from tens of millions of households feeds private brands and advertising that earn far more than grocery margins.

Who owns it
  • BlackRock, Inc.7.5%
  • Berkshire Hathaway Inc.7%
  • State Street Corporation5.1%

CEO: Greg Foran

Who it competes with
Key moments
  1. 1883Barney Kroger opens his first grocery store
  2. 1983Merger with Dillon Companies
  3. 1999Merger with Fred Meyer
  4. 2014Harris Teeter joins Kroger
  5. 2018Partnership with Ocado and Home Chef deal
Sources

Every number on this page comes from Kroger's own reports.

Full profile

The rest of the story is in the app.

What Kroger tracks14 metrics
Supermarkets
Households served
Transactions on a Kroger loyalty card
Results, quarter by quarterwith a chart
Revenue
Profit
Margin
The full timeline17 moments
2015
2024
2025
Kroger vs Walmartside by side
Revenue
Profit
People
or open it in the app

Point your phone at a logo.
See the company behind it.

The full story in 12 chapters · compare any two companies · 335 companies, and any other on request.

Download on the App Store