Coca-Cola
The Coca-Cola Company owns beverage brands such as Coca-Cola, Sprite, Fanta and Dasani and sells concentrates and finished drinks through bottling partners and retailers in more than 200 countries and territories.
One brand family makes up almost half of volume.
Coca-Cola, Diet Coke and Coca-Cola Zero Sugar together account for 47% of unit case volume, even with 32 billion-dollar brands.
How big is Coca-Cola?
Mostly concentrate sold to bottlers.
- Concentrate operations59%59%
- Finished product operations41%41%
Sell the syrup. Bottlers do the rest.
- 1Concentrates and syrups
- 2Bottlers fill and deliver
- 3Margin on concentrate
Concentrate earns a higher gross margin than bottling, so the company keeps refranchising its own bottlers.
More than Coca-Cola.
- Berkshire Hathaway Inc.9.29%
- The Vanguard Group8.61%
- BlackRock, Inc.7.28%
CEO: Henrique Braun
- 1886First Coca-Cola is served in Atlanta
- 1899First bottling contract
- 1915Bottlers commission the contour bottle
- 1960Buys Minute Maid
- 2015Long-term relationship with Monster
Every number on this page comes from Coca-Cola's own reports.
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