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Whole Foods Market

Grocery retail

Natural and organic supermarket chain in the US, Canada and UK, with Prime member deals and Amazon delivery.

Grocery retailSince 1980Austin, USA
How it started

Amazon's big step into physical grocery.

$13.7Bpaid by Amazon in 2017

Amazon agreed in June 2017 to buy Whole Foods Market for $42 per share in cash, including its net debt, to reach grocery shoppers in stores.

How big it is

How big is Whole Foods Market?

545+Stores in the US, Canada and UKSep 2026
Its place in Amazon

Amazon's main grocery store chain.

Whole Foods Market is Amazon's core physical grocery format, taking over as Amazon closes its Amazon Go and Amazon Fresh stores.

Who it competes with
KrogerSSprouts Farmers MarketTTrader Joe'sCostco
What Amazon does not disclose
  • Whole Foods Market revenue (Amazon reports physical stores together, incl. Amazon Fresh and Amazon Go)
  • Whole Foods Market profit
  • Whole Foods Market share of Amazon net sales
  • Employees at Whole Foods Market
The group behind itAmazon
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Sources

Every number on this page comes from Amazon's own reports.

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