Audi
Automotive · Germany
Audi designs and builds premium cars in Germany and around the world, and leads the Volkswagen Group's Brand Group Progressive with Bentley, Lamborghini and Ducati; it is wholly owned by Volkswagen AG but still publishes its own annual and quarterly reports.
What makes it different
It also runs Lamborghini, Bentley and Ducati.
24.0%Lamborghini return on salesFY2025
The small luxury brands earn far higher margins than the Audi brand itself.
How big it is
How big is Audi?
€65.5BRevenueFY2025
1,644,429Cars deliveredFY2025
84,184Employees2025
How it makes money FY2025
Mostly Audi cars.
- Audi90%€59.0B
- Lamborghini5%€3.2B
- Bentley4%€2.6B
- Ducati1%€925M
How the business works
Premium cars on Volkswagen technology.
- 1Premium cars
- 2Volkswagen Group platforms
- 3100+ markets
Audi reports its own results, yet its profit goes to its owner, Volkswagen.
Brands and businesses
More than Audi.
Who owns it
- Volkswagen AG100%
CEO: Gernot Döllner
Who it competes with
Key moments
- 1899August Horch founds his first company
- 1909Horch starts a new company: Audi
- 1932Four brands merge into Auto Union
- 1965Volkswagen buys Auto Union
- 1968Audi 100 unveiled
Sources
Every number on this page comes from Audi's own reports.
Full profile
The rest of the story is in the app.
What Audi tracks35 metrics
Share of all-electric cars in deliveries
All-electric cars delivered
Cars delivered
Results, quarter by quarterwith a chart
Revenue
Profit
Margin
Where the money comes from4 regions
Europe
China
USA
The full timeline19 moments
2022
2023
2026
Audi vs BMW Groupside by side
Revenue
Profit
People
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